NEW YORK, NY – Digital Capital Advisors (“DCA”) is proud to announce that it has served as the exclusive sell-side financial advisor to PlumResearch, a specialist in global streaming audience analytics, in its sale to Ampere Analysis, a leading data and analytics platform for the global media, entertainment, gaming, and sports industries.

The transaction brings together PlumResearch’s differentiated streaming audience measurement capabilities — spanning more than 75 markets through its Showlabs solution — with Ampere Analysis’s existing datasets across streaming, content production, content distribution, and media rights. The acquisition will significantly enhance Ampere’s ability to deliver connected, end-to-end audience intelligence to media clients worldwide, combining real-world viewership data at scale with Ampere’s market sizing, consumer behaviour, and title-level analytics.

“PlumResearch has built one of the most innovative and practically valuable streaming measurement platforms in the world, combining device-agnostic tracking, large-scale audience panels, and rich behavioural metrics across more than 75 markets,” said Andrew Daniel, Co-Head of Global Investment Banking Digital Capital Advisors. “Under Lukasz’s leadership, Plum earned the trust of leading names across the global entertainment industry while scaling to true global reach. Ampere Analysis is the ideal partner to take this business into its next chapter, and we are proud to have advised the PlumResearch team on this milestone transaction.”

“DCA’s expertise and guidance were invaluable throughout this process. They helped us navigate a complex cross-border transaction with clarity and conviction, ensuring we found the right partner in Ampere Analysis to continue building on what we have created,” said Lukasz Jeziorski, Founder and CEO of PlumResearch. “We are extremely pleased with the outcome and grateful for DCA’s support at every step.”

About PlumResearch

PlumResearch is a global streaming audience analytics company founded in 2015 and headquartered in Warsaw, Poland. Through its Showlabs solution, PlumResearch delivers granular, real-world viewership data at scale via large-scale audience panels operating across more than 75 markets. The company combines device-agnostic tracking with rich behavioural metrics to provide streaming audience measurement and analytics to leading media and entertainment clients worldwide. PlumResearch was backed from inception by Tar Heel Capital Pathfinder, a Polish venture capital fund.

About Ampere Analysis

Ampere Analysis is a leading data and analytics platform for the global media, entertainment, gaming, and sports industries. Founded in 2015 and headquartered in London, Ampere provides subscription-based research, market intelligence, audience insight, and monetisation analysis to major studios, technology companies, gaming businesses, sports leagues, and governing bodies worldwide. The acquisition of PlumResearch was completed alongside a majority investment in Ampere Analysis by Goldenpeak, a private equity firm focused on high-growth business and information services companies.

About Digital Capital Advisors

Digital Capital Advisors is the premier global investment bank dedicated to serving innovative technology companies. DCA’s global perspective is fostered by the unique composition of its team — CEOs, entrepreneurs, venture capitalists, and world-class investment bankers who have helped shape the technology landscape. With offices in New York City, San Francisco, Tel Aviv, and Berlin, DCA specializes in cross-border transactions and has unlocked maximum value for clients on deals spanning twenty countries around the world. Its unparalleled operational DNA, global reach, and exclusive focus in the technology ecosystem further enhance its expertise and unify DCA’s professionals with its clients.