Digital Capital Advisors Announces the Sale of Swogo to 1WorldSync

Digital Capital Advisors Announces the Sale of Swogo to 1WorldSync

NEW YORK, NY - Digital Capital Advisors, a premier global technology investment bank dedicated to serving innovative technology companies through sell-side and buy-side M&A, is pleased to announce that it has served as exclusive financial advisor to Swogo Ltd. (“Swogo” or the “Company”), an award winning e-commerce bundle technology that helps retailers in over 30 countries drive profitable growth, on its sale to 1WorldSync Inc. (“1WorldSync”), a leading provider of omnichannel product content solutions.

“Digital Capital Advisors is thrilled to have advised Swogo and its shareholders on the successful sale to 1WorldSync. Swogo has developed revolutionary automated cross-sell technology for e-commerce retailers, enabling unprecedented revenue growth for those retailers. We are seeing significant M&A development among e-commerce solution providers and platforms and are looking forward to advising companies in the space on all their future transactional needs,” said Jay MacDonald, CEO and Managing Partner at Digital Capital Advisors.

“There’s a lot to love about Swogo”, said Steve Sivitter, CEO of 1WorldSync, a company backed by global investment firm Battery Ventures. “Firstly, they enable significant upsell and cross-sell revenue to their clients and we look forward to introducing their capabilities to a wider set of retailers and categories. Secondly, they greatly expand 1WorldSync’s footprint in Europe, with offices in the UK and Portugal. This acquisition is yet another milestone in 1WorldSync’s strategy to provide our 14,000+ customers with best-of-breed technology and support via an end-to-end platform for omnichannel commerce”.

Driving profitable growth and building bigger shopping baskets is a priority for all retailers, yet most struggle to effectively bundle products in a way that’s compatible, relevant and personalized. Too often retailers rely on manual suggestions within their legacy systems, or on what their consumers are frequently buying together, while both approaches lead to incompatible and irrelevant matches. By focusing on understanding the retailer’s product range, Swogo’s technology drive immediate results, while eliminating manual work for their teams.

“The Swogo team is thrilled to join forces with 1WorldSync”, said Anthony NG Monica, Founder and CEO of Swogo. “Our bundling technology can provide immediate margin and sales growth benefits to their vast, growing network of retail customers.”

About Swogo

Swogo is an award-winning provider of bundle product recommendations, enabling more than 100 retail customers in over 30 countries to increase their margin and basket size. Through the Swogo Product Graph technology, Swogo is able to guarantee compatible and relevant bundles at scale-driving immediate value for the world’s leading retailers, like Staples, Decathlon, Office Depot and Sephora. For more information, please refer to the Swogo website at www.swogo.com.

About 1WorldSync

1WorldSync is the leading provider of omnichannel product content solutions, enabling more than 14,000 companies in over 60 countries to share authentic, trusted content that empowers confident commerce and intelligent consumer purchasing decisions. Through its technology platform and expert services, 1WorldSync solves revenue-impacting product content challenges faced by leading brands and retailers in the CPG/retail, DIY, consumer electronics, healthcare, and foodservice industries. 1WorldSync is one of the only product content providers and GDSN Data Pools to achieve ISO Certification 27001. For more information, please refer to the 1WorldSync website at  www.1worldsync.com.

About Digital Capital Advisors

Digital Capital Advisors is the premier global investment bank dedicated to serving innovative digital media and technology companies through sell-side and buy-side M&A. DCA's global perspective is fostered by the unique composition of its team - CEOs, entrepreneurs, venture capitalists and world-class investment bankers who have helped shape the technology landscape. With offices in New York City, San Francisco, Tel Aviv and Berlin, DCA specializes in cross-border transactions and has unlocked maximum value for clients on deals spanning twenty countries around the world. Its unparalleled operational DNA, global reach, and exclusive focus in the digital ecosystem further enhance its expertise and unify DCA's professionals with their clients.